All the world’s a stage – buskers can make it big in a connected world

Street musicians are the producers of sidewalk melodies, the authors of the soundtrack of our cities. There is a unique interrelation between buskers and fans that occurs only in the streets, with no security staff, no VIP seats, or entrance fee.

In the past two decades, the audience for street performers has grown from dozens to millions thanks to sharing on social media like Facebook, Twitter and TikTok, digital platforms such as YouTube and Soundcloud, and streaming services including Spotify.

Busking has long been a way for musicians to gain performance experience and garner a following. Now digital platforms are powerful tools that can transmit local artists to global audiences.
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